Jacob Boneta

Jacob Boneta

Growth Manager · Grafana Labs

A growth operator who thrives in the messy middle—where user behavior, product friction, and funnel gaps collide.

At Grafana, they design and scale onboarding and monetization systems that drive both usage and revenue across the company’s cloud stack. Previously, they helped IBM modernize the digital experience for Watson Health and led growth programs for DTC brands and early-stage startups.

Their current focus is on how AI is reshaping product-led growth—not only for personalization, but also in how teams validate hypotheses, accelerate testing, and scale what works.

Talk by Jacob Boneta

  • Stop Writing Strategy Docs, Start Shipping MVPs
    Stop Writing Strategy Docs, Start Shipping MVPs