AI is changing what customers value—and how you should charge for it. Kyle Poyar (Growth Unhinged; Tremont) distills lessons from hundreds of B2B companies on pricing and packaging in the AI era: value metrics that work, guardrails for usage-based and seat-plus models, and how to introduce AI add-ons without breaking trust or margin. Walk away with experiments to run now and a roadmap for leveling up monetization over the next two quarters.